364 Kit is a new service that delivers timely, personalized care to help patients adapt to their new lifestyles. 364 helps patients leaving the hospital adapt to their new lifestyle by providing them with a way of tracking health and a system for getting feedback. It combines case-specific kits of trackers with a communication platform and guidance system.
364 was created at the Patient Engagement Hackathon organized by Intel+GE in partnership with MIT Hacking Medicine, StartX, and Stanford Medical School (Stanford University September 19-21.) The project won the first place among a diverse set of projects.
364 provides a physical toolkit, online platform, and coaching for the patients to adjust to their lives after the hospital discharge. In this specific scenario, we picked the new mom persona and the baby. The 364 transition kit provides the user essential tracking tools to keep track of the health of the mom and the baby. By aggregating the mom and baby data through the online platform, 364 also provides 1-1 coaching service for the new mom.
In this fast-paced project, the team worked with a soon-to-be mom user and doctors to get insights to give shape to the design. I was one of the three designers in the group. As designers we created the interaction flows and brand of the service. Kudos to Nadeem Haidary, Defne Civelekoglu, Simal Ozen, Stephen Han.
364 resonated with the jury members who are mostly doctors and innovation consultants. This concept differentiated itself from the rest of the projects with its design voice and well-rounded scope.